In 2023, Apple said that it would spend $1 billion a year on films that would play exclusively on the big screen before hitting Apple TV+. But after several major box office debacles, including Martin Scorsese’s Killers of the Flower Moon, Apple retreated. Now, it has come thundering back with the Brad Pitt starrer F1, directed by Joseph Kosinski and produced by Jerry Bruckheimer of Top Gun: Maverick fame. While a win for Apple, it may have trouble turning a profit after costing as much as $300 million to produce.
Top Apple exec Eddy Cue — a Formula 1 fan and a driving force behind the movie — made a splash when meeting with exhibitors at CinemaCon in April. Industry sources confirm that Apple wants to be in the movie business but say the company remains undecided in terms of making a foray into distribution, or whether it will continue to partner with an established studio to release and market its titles (Warners is handling F1).
Children are increasingly taking breaks from their smartphones to better manage their mental health, personal safety and concentration spans, research has revealed.
They are reacting to growing concerns that spending too much time online can be harmful by taking control of their own social media and smartphone use rather than relying on parents to enforce limits, according to experts.
Your AirPods are getting even better with iOS 26 later this year. As well as new features like camera remote and sleep detection to pause media, Apple is also improving the charging experience.
With the new update, your iPhone can automatically remind you when your AirPods are running out of juice. These alerts can show even when your AirPods are not currently in your ears, but stored in their case, that is running low on battery.
Apple's annual Back to School offer for university students and educational staff is now available in many European countries, after initially launching in the U.S., Canada, Mexico, Singapore, India, and the United Arab Emirates last month.
Microsoft is rolling out a new backup system in September for its Authenticator app on iOS, removing the requirement to use a Microsoft personal account to back up TOTP secrets and account names.
We’re less than 60 days out from the start of the 2025 NFL regular season, and football fans have something new to get ready for kickoff. Many NFL team iPhone apps are coming to Apple CarPlay, starting with three team apps that are already live.
TrueMeeting’s main focus is on developing technology that allows users to create responsive 3D avatars in real time by scanning their faces with smartphones. These avatars can be used in various video applications.
How patience can Apple be with their movie (and television) business, when there are competitors and regulators breathing down Apple's neck in all their other products?
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