Saturday, April 24, 2004
With Macintosh's Help 'I' Stands Tall In Sales
Little leter 'i' is king of marketing among the alphabet. As in iPod, iTunes, iBook. "Because of consistent marketing, Apple literally own the letter 'i'. 'I' means Internet and interactive — and it means Apple."
A Deal Too Good To Be True
Thousands of Internet shoppers thought they had scored a deal of a lifetime when they ordered newly released Apple computers priced at a mere 2,787 yen each. They were wrong.
Fans Of iBook Press Case To School Board
A dozen parents, along with students, teachers and school employees told board members last night they supported the three-year-old program to give an iBook to every middle and high school student in the country. A smaller number said they were concerned the School Board was not looking carefully enough at the benefits and costs of the program.
PalmSource Refutes Mac Snub
A PalmSource representative says buyers of new Palm-powered PDAs will continue to be able to synch data on their devices with their Apple Mac computers.
Two Important Things Every Mac User Ought To Know
About the mouse, and about the keyboard.
Recording On The iPod
Apple needs to make the recording process a little clearer. As for Belkin's Microphone adapter, it performed about as expected.
MacRumors: The initial launch is reported to be aimed at the UK, Germany and France.